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Advertising and Design : Interdisciplinary Perspectives on a Cultural Field / ed. by Beate Flath, Eva Klein. - 1. Aufl. - 1 online resource (232 p.) - Kultur- und Medientheorie .

restricted access http://purl.org/coar/access_right/c_16ec

The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints.With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien.


Mode of access: Internet via World Wide Web.


In English.

ISBN: 9783837623482 9783839423486

Standard No.: 10.1515/transcript.9783839423486 doi

Subjects--Topical Terms:
Advertising--Social aspects.
Art and design.
Art and industry.
Music in advertising.
Art.
Cultural Studies.
Culture.
Design.
Image.
Media Aesthetics.
Media.
Popular Culture.
Sound.
DESIGN / History & Criticism.

Subjects--Index Terms: Art. Cultural Studies. Culture. Design. Image. Media Aesthetics. Media. Popular Culture. Sound.

LC Class. No.: HF5821 / .A2846 2014

Dewey Class. No.: 659.1