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Wrestling with Starbucks : Conscience, Capital, Cappuccino / Kim Fellner.

By: Material type: TextTextPublisher: New Brunswick, NJ : Rutgers University Press, [2008]Copyright date: ©2008Description: 1 online resource (283 p.)Content type:
Media type:
Carrier type:
ISBN:
  • 9780813543208
  • 9780813545066
Subject(s): DDC classification:
  • 338.7/616479573 22
LOC classification:
  • HD9199.U54 S734 2008eb
Other classification:
  • online - DeGruyter
Online resources: Available additional physical forms:
  • Issued also in print.
Contents:
Frontmatter -- Contents -- Introduction: The Global Economy Comes Home -- 1. The Empire Strikes Gold -- 2. Running the 10-K -- 3. Banking on the Bean -- 4. Go Sell It on the Mountain -- 5. Moving Up on Eighth Street -- 6. The Cross- Dressing of Coffee-Counter Culture -- 7. When Worker Met Partner -- 8. At the Global Crossroads -- 9. The View from Headquarters -- 10. Capitalism Is Like Fire... -- 11. Goodness As Battleground -- 12. Bread. Roses. Coffee. -- Acknowledgments -- Notes -- Index -- About the Author
Summary: You can find a Starbucks coffeehouse almost anywhere, from Paris, France to Paducah, Kentucky, from the crowded streets of Thailand to shopping malls in Qatar. With nearly 200 of them in New York City alone, this coffee retail giant with humble beginnings has become an actor and icon in the global economy. As we sip our cappuccinos, frappuccinos, and our double half-caf venti low-fat mochaccinos, many of us wonder if Starbucks is a haven of civilization or a cultural predator, a good or bad employer, a fair trader or a global menace. In this entertaining and provocative ramble through Starbucks's ethos and actions, Kim Fellner asks how a coffeehouse chain with a liberal reputation came to symbolize, for some, the ills of globalization. Armed with an open mind and a sense of humor, Fellner takes readers on an expedition into the muscle and soul of the coffee company. She finds a corporation filled with contradictions: between employee-friendly processes and anti-union practices; between an internationalist vision and a longing for global dominance; between community individuality and cultural hegemony. On a daily basis Starbucks walks a fine line. It must be profitable enough to please Wall Street and principled enough to please social justice advocates. Although observers might argue that the company has done well at achieving a balance, Starbucks's leaders run the risk of satisfying neither constituency and must constantly justify themselves to both. Through the voices of Central American coffee farmers, officers at corporate headquarters, independent café owners, unionists, baristas, traders, global justice activists, and consumers, Fellner explores the forces that affect Starbucks's worth and worthiness. Along the way, she subjects her own unabashedly progressive perspective to scrutiny and emerges with a compelling and unexpected look at Starbucks, the global economy, our economic convictions, and the values behind our morning cup of joe.
Holdings
Item type Current library Call number URL Status Notes Barcode
eBook eBook Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino Nuvola online online - DeGruyter (Browse shelf(Opens below)) Online access Not for loan (Accesso limitato) Accesso per gli utenti autorizzati / Access for authorized users (dgr)9780813545066

Frontmatter -- Contents -- Introduction: The Global Economy Comes Home -- 1. The Empire Strikes Gold -- 2. Running the 10-K -- 3. Banking on the Bean -- 4. Go Sell It on the Mountain -- 5. Moving Up on Eighth Street -- 6. The Cross- Dressing of Coffee-Counter Culture -- 7. When Worker Met Partner -- 8. At the Global Crossroads -- 9. The View from Headquarters -- 10. Capitalism Is Like Fire... -- 11. Goodness As Battleground -- 12. Bread. Roses. Coffee. -- Acknowledgments -- Notes -- Index -- About the Author

restricted access online access with authorization star

http://purl.org/coar/access_right/c_16ec

You can find a Starbucks coffeehouse almost anywhere, from Paris, France to Paducah, Kentucky, from the crowded streets of Thailand to shopping malls in Qatar. With nearly 200 of them in New York City alone, this coffee retail giant with humble beginnings has become an actor and icon in the global economy. As we sip our cappuccinos, frappuccinos, and our double half-caf venti low-fat mochaccinos, many of us wonder if Starbucks is a haven of civilization or a cultural predator, a good or bad employer, a fair trader or a global menace. In this entertaining and provocative ramble through Starbucks's ethos and actions, Kim Fellner asks how a coffeehouse chain with a liberal reputation came to symbolize, for some, the ills of globalization. Armed with an open mind and a sense of humor, Fellner takes readers on an expedition into the muscle and soul of the coffee company. She finds a corporation filled with contradictions: between employee-friendly processes and anti-union practices; between an internationalist vision and a longing for global dominance; between community individuality and cultural hegemony. On a daily basis Starbucks walks a fine line. It must be profitable enough to please Wall Street and principled enough to please social justice advocates. Although observers might argue that the company has done well at achieving a balance, Starbucks's leaders run the risk of satisfying neither constituency and must constantly justify themselves to both. Through the voices of Central American coffee farmers, officers at corporate headquarters, independent café owners, unionists, baristas, traders, global justice activists, and consumers, Fellner explores the forces that affect Starbucks's worth and worthiness. Along the way, she subjects her own unabashedly progressive perspective to scrutiny and emerges with a compelling and unexpected look at Starbucks, the global economy, our economic convictions, and the values behind our morning cup of joe.

Issued also in print.

Mode of access: Internet via World Wide Web.

In English.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 30. Aug 2021)