TY - BOOK AU - Abbink,Jon AU - Bird-David,Nurit AU - Girke,Felix AU - LaTosky,Shauna AU - Lydall,Jean AU - Mokrzan,Michał AU - Pelkey,Jamin AU - Peveri,Valentina AU - Reichenbach,Anke AU - Rochemont,Susan du Mesnil de AU - Strecker,Ivo AU - Strohmenger,Steffen AU - Zeitlyn,David TI - Rhetoric and Social Relations: Dialectics of Bonding and Contestation T2 - Studies in Rhetoric and Culture SN - 9781789209778 AV - P301.5.S63 R483 2021 U1 - 306.44 23/eng/20230216 PY - 2021///] CY - New York, Oxford PB - Berghahn Books KW - Rhetoric KW - Social aspects KW - SOCIAL SCIENCE / Anthropology / Cultural & Social KW - bisacsh KW - accessible collection KW - common issues KW - communication rhetorics KW - communication studies KW - communication KW - competition KW - cultural relations KW - cultural social KW - culture KW - discourse KW - discursive persuasion KW - engaging KW - explanatory value KW - fascinating examples KW - heuristic values KW - page turner KW - persuasion KW - political persuasion KW - political KW - power KW - realistic KW - rhetoric KW - rhetorical perspective KW - rhetorical perspectives KW - social life KW - social praxis KW - social problems KW - social science KW - socio cultural relations KW - theoretical chapters KW - theoretical N1 - Frontmatter --; Contents --; Illustrations --; Preface --; Part I. Positioning --; Introduction. Rhetoric in Social Relations --; 1. Embodied Chiasmus: From Alienation to Participation --; Part II. Bonding --; 2. Kinship: Mother and Child of Rhetoric --; 3. What Do Kinship Terms Do? The Dual Life of Kinship Words in English-Written Hunter-Gatherers’ Ethnography --; 4. The Rhetoric of Kinship: ‘Doing Kinship’ – Some Mambila Cases --; 5. Establishing Ethos: The Rhetorical Work of Bondfriendship --; 6. The Rhetorics of Purging among the Mun (Mursi) of Southern Ethiopia --; 7. The Art of Playing Tuql: How to ‘Make’ Love in Egypt --; 8. Enculturation as Rhetorical Practice --; Part III. Contestation --; 9. Sweet Tongues: The Rhetoric of Politeness in Damascus --; 10. Words and Images: A Cross-cultural View on Swearing as a Rhetorical Strategy in Social Relations --; 11. Flavouring the Nation: Th e Rhetoric of Nutrition Policies in Ethiopia --; 12. Power Relations in Suri: Rhetoric in Public Speech and Action --; 13. Inducement to Action and Change in Attitude: Coaching in the Light of Rhetorical Anthropology --; Index; restricted access N2 - This volume explores the constitutive role of rhetoric in socio-cultural relations, where discursive persuasion is so important, and contains both theoretical chapters as well as fascinating examples of the ambiguities and effects of rhetoric used (un)consciously in social praxis. The elements of power, competition and political persuasion figure prominently. It is an accessible collection of studies, speaking to common issues and problems in social life, and shows the heuristic and often explanatory value of the rhetorical perspective UR - https://doi.org/10.1515/9781789209785?locatt=mode:legacy UR - https://www.degruyter.com/isbn/9781789209785 UR - https://www.degruyter.com/document/cover/isbn/9781789209785/original ER -