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Women at Work : Tupperware, Passion Parties, and Beyond / Michelle Bemiller, Susan L. Williams.

By: Contributor(s): Material type: TextTextPublisher: Boulder : Lynne Rienner Publishers, [2022]Copyright date: ©2011Description: 1 online resource (271 p.)Content type:
Media type:
Carrier type:
ISBN:
  • 9781588269553
Subject(s): DDC classification:
  • 381/.14
Other classification:
  • online - DeGruyter
Online resources:
Contents:
Frontmatter -- Contents -- List of Tables and Figures -- List of Case Studies -- Acknowledgments -- 1 The Gendering of Parties and Markets -- 2 Staging the Study of Parties and Markets -- 3 How the Party Plan Economy Mutes Women’s Work -- 4 How Marketplaces of Interaction Modify the Party Plan Economy -- 5 When Consumption, Markets, and Movements Meet -- 6 When the Party Reaches Beyond Products -- 7 Taking Back, Talking Back -- References -- The Contributors -- Index -- About the Book
Summary: Do Tupperware parties and Mary Kay sales empower individual women, or do they exploit personal relationships for corporate gain? Looking through the overlapping lenses of gender, work, and culture, Susan Williams and Michelle Bemiller critically explore the world of party plan sales. The authors investigate this $30 billion a year enterprise through a wide range of case studies that unpack its personal and professional results for women. Closely examining the promises of multilevel marketing programs, their book challenges the way we see women's participation in the party plan economy.
Holdings
Item type Current library Call number URL Status Notes Barcode
eBook eBook Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino Nuvola online online - DeGruyter (Browse shelf(Opens below)) Online access Not for loan (Accesso limitato) Accesso per gli utenti autorizzati / Access for authorized users (dgr)9781588269553

Frontmatter -- Contents -- List of Tables and Figures -- List of Case Studies -- Acknowledgments -- 1 The Gendering of Parties and Markets -- 2 Staging the Study of Parties and Markets -- 3 How the Party Plan Economy Mutes Women’s Work -- 4 How Marketplaces of Interaction Modify the Party Plan Economy -- 5 When Consumption, Markets, and Movements Meet -- 6 When the Party Reaches Beyond Products -- 7 Taking Back, Talking Back -- References -- The Contributors -- Index -- About the Book

restricted access online access with authorization star

http://purl.org/coar/access_right/c_16ec

Do Tupperware parties and Mary Kay sales empower individual women, or do they exploit personal relationships for corporate gain? Looking through the overlapping lenses of gender, work, and culture, Susan Williams and Michelle Bemiller critically explore the world of party plan sales. The authors investigate this $30 billion a year enterprise through a wide range of case studies that unpack its personal and professional results for women. Closely examining the promises of multilevel marketing programs, their book challenges the way we see women's participation in the party plan economy.

Mode of access: Internet via World Wide Web.

In English.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 29. Jun 2022)