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The New Gay for Pay : The Sexual Politics of American Television Production / Julia Himberg.

By: Material type: TextTextPublisher: Austin : University of Texas Press, [2021]Copyright date: ©2017Description: 1 online resource (189 p.)Content type:
Media type:
Carrier type:
ISBN:
  • 9781477313619
Subject(s): DDC classification:
  • 791.45/653 23
Other classification:
  • online - DeGruyter
Online resources:
Contents:
Frontmatter -- Contents -- Acknowledgments -- Introduction: The New Gay for Pay -- CHAPTER 1 Visibility: Lesbian Programming and the Changing Landscape of Cable Television -- CHAPTER 2 Advocacy: Hitching Activism to Modern Family ’s Gay Wedding -- CHAPTER 3 Diversity: Under-the- Radar Activism and the Crafting of Sexual Identities -- CHAPTER 3 Diversity: Under-the- Radar Activism and the Crafting of Sexual Identities -- Conclusion: The Personal Is Still Political (and Profitable) -- Notes -- References -- Index
Summary: Television conveys powerful messages about sexual identities, and popular shows such as Will & Grace, Ellen, Glee, Modern Family, and The Fosters are often credited with building support for gay rights, including marriage equality. At the same time, however, many dismiss TV’s portrayal of LGBT characters and issues as “gay for pay”—that is, apolitical and exploitative programming created simply for profit. In The New Gay for Pay, Julia Himberg moves beyond both of these positions to investigate the complex and multifaceted ways that television production participates in constructing sexuality, sexual identities and communities, and sexual politics. Himberg examines the production stories behind explicitly LGBT narratives and characters, studying how industry workers themselves negotiate processes of TV development, production, marketing, and distribution. She interviews workers whose views are rarely heard, including market researchers, public relations experts, media advocacy workers, political campaigners designing strategies for TV messaging, and corporate social responsibility department officers, as well as network executives and producers. Thoroughly analyzing their comments in the light of four key issues—visibility, advocacy, diversity, and equality—Himberg reveals how the practices and belief systems of industry workers generate the conceptions of LGBT sexuality and political change that are portrayed on television. This original approach complicates and broadens our notions about who makes media; how those practitioners operate within media conglomerates; and, perhaps most important, how they contribute to commonsense ideas about sexuality.
Holdings
Item type Current library Call number URL Status Notes Barcode
eBook eBook Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino Nuvola online online - DeGruyter (Browse shelf(Opens below)) Online access Not for loan (Accesso limitato) Accesso per gli utenti autorizzati / Access for authorized users (dgr)9781477313619

Frontmatter -- Contents -- Acknowledgments -- Introduction: The New Gay for Pay -- CHAPTER 1 Visibility: Lesbian Programming and the Changing Landscape of Cable Television -- CHAPTER 2 Advocacy: Hitching Activism to Modern Family ’s Gay Wedding -- CHAPTER 3 Diversity: Under-the- Radar Activism and the Crafting of Sexual Identities -- CHAPTER 3 Diversity: Under-the- Radar Activism and the Crafting of Sexual Identities -- Conclusion: The Personal Is Still Political (and Profitable) -- Notes -- References -- Index

restricted access online access with authorization star

http://purl.org/coar/access_right/c_16ec

Television conveys powerful messages about sexual identities, and popular shows such as Will & Grace, Ellen, Glee, Modern Family, and The Fosters are often credited with building support for gay rights, including marriage equality. At the same time, however, many dismiss TV’s portrayal of LGBT characters and issues as “gay for pay”—that is, apolitical and exploitative programming created simply for profit. In The New Gay for Pay, Julia Himberg moves beyond both of these positions to investigate the complex and multifaceted ways that television production participates in constructing sexuality, sexual identities and communities, and sexual politics. Himberg examines the production stories behind explicitly LGBT narratives and characters, studying how industry workers themselves negotiate processes of TV development, production, marketing, and distribution. She interviews workers whose views are rarely heard, including market researchers, public relations experts, media advocacy workers, political campaigners designing strategies for TV messaging, and corporate social responsibility department officers, as well as network executives and producers. Thoroughly analyzing their comments in the light of four key issues—visibility, advocacy, diversity, and equality—Himberg reveals how the practices and belief systems of industry workers generate the conceptions of LGBT sexuality and political change that are portrayed on television. This original approach complicates and broadens our notions about who makes media; how those practitioners operate within media conglomerates; and, perhaps most important, how they contribute to commonsense ideas about sexuality.

Mode of access: Internet via World Wide Web.

In English.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 26. Apr 2022)