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Smartups : Lessons from Rob Ryan's Entrepreneur America Boot Camp for Start-Ups / Rob Ryan.

By: Contributor(s): Material type: TextTextPublisher: Ithaca, NY : Cornell University Press, [2012]Copyright date: ©2012Description: 1 online resource (240 p.) : 27 halftonesContent type:
Media type:
Carrier type:
ISBN:
  • 9780801488313
  • 9780801459887
Subject(s): Other classification:
  • online - DeGruyter
Online resources: Available additional physical forms:
  • Issued also in print.
Contents:
Frontmatter -- Contents -- Foreword -- Preface To The Cornell Paperbacks Edition -- Acknowledgments -- Introduction -- 1. Which Wanna-Be Are You? -- 2. Do The Dogs Like The Dog Food? -- 3. The Sunflower Model -- 4. The Keys To The Gold Mine -- 5. Peeing In The Wells -- 6. Sucking The Air Out Of The Room -- 7. So You've Got The Money, Now What? -- Epilogue: Companies That Make It -- Index
Summary: Building successful start-ups was never quite as easy as it seemed, and the changing economic climate has raised the stakes, reduced the margin of error. New entrepreneurs can't stumble into wealth on the power of half-formed ideas, or turn dreams into reality without doing a lot of homework. It's time to get smart. This book teaches would-be entrepreneurs the skills they need to get through the venture capital process with companies that will survive to grow and succeed.Rob Ryan, a pioneer in the high-tech industry, founded Ascend Communications in 1989, and throughout the nineties provided firms with the infrastructure they needed to keep up with the rapid growth of the Internet. At the beginning of 1999, Ascend was sold to Lucent for $25 billion. Since retiring from Ascend and starting Entrepreneur America, Ryan has helped launch a string of successful companies, including Virtmed, RightNow, and Virtual Ink. All provide electronic solutions to real-world problems, meet existing-rather than manufactured-needs, and save their customers time and money.In Smartups, Ryan focuses on methods he's developed over the years for building a sustainable business that makes money. He emphasizes the importance of testing ideas on customers and making sure that a product offers something new and important. Recognizing a team's key competencies is crucial, Ryan says. He also finds it necessary to take certain steps at the correct stages of a company's inception. Smartups will show you how to turn your idea into a real product, take it to investors, and get your start-up started right.
Holdings
Item type Current library Call number URL Status Notes Barcode
eBook eBook Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino Nuvola online online - DeGruyter (Browse shelf(Opens below)) Online access Not for loan (Accesso limitato) Accesso per gli utenti autorizzati / Access for authorized users (dgr)9780801459887

Frontmatter -- Contents -- Foreword -- Preface To The Cornell Paperbacks Edition -- Acknowledgments -- Introduction -- 1. Which Wanna-Be Are You? -- 2. Do The Dogs Like The Dog Food? -- 3. The Sunflower Model -- 4. The Keys To The Gold Mine -- 5. Peeing In The Wells -- 6. Sucking The Air Out Of The Room -- 7. So You've Got The Money, Now What? -- Epilogue: Companies That Make It -- Index

restricted access online access with authorization star

http://purl.org/coar/access_right/c_16ec

Building successful start-ups was never quite as easy as it seemed, and the changing economic climate has raised the stakes, reduced the margin of error. New entrepreneurs can't stumble into wealth on the power of half-formed ideas, or turn dreams into reality without doing a lot of homework. It's time to get smart. This book teaches would-be entrepreneurs the skills they need to get through the venture capital process with companies that will survive to grow and succeed.Rob Ryan, a pioneer in the high-tech industry, founded Ascend Communications in 1989, and throughout the nineties provided firms with the infrastructure they needed to keep up with the rapid growth of the Internet. At the beginning of 1999, Ascend was sold to Lucent for $25 billion. Since retiring from Ascend and starting Entrepreneur America, Ryan has helped launch a string of successful companies, including Virtmed, RightNow, and Virtual Ink. All provide electronic solutions to real-world problems, meet existing-rather than manufactured-needs, and save their customers time and money.In Smartups, Ryan focuses on methods he's developed over the years for building a sustainable business that makes money. He emphasizes the importance of testing ideas on customers and making sure that a product offers something new and important. Recognizing a team's key competencies is crucial, Ryan says. He also finds it necessary to take certain steps at the correct stages of a company's inception. Smartups will show you how to turn your idea into a real product, take it to investors, and get your start-up started right.

Issued also in print.

Mode of access: Internet via World Wide Web.

In English.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 29. Mrz 2022)