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Praxishandbuch Informationsmarketing : Konvergente Strategien, Methoden und Konzepte / hrsg. von Ursula Georgy, Frauke Schade. by
- Blumesberger, Susanne [autore]
- Deeg, Christoph [autore]
- Düren, Petra [autore]
- Georgy, Ursula [autore, curatore]
- Gläser, Christine [autore]
- Griesbaum, Joachim [autore]
- Guba, Beate [autore]
- Hanisch, Friederike [autore]
- Hermann, Kristina [autore]
- Kamm-Schuberth, Rita [autore]
- Klatt, Franziska [autore]
- Kläre, Christina [autore]
- Kyburz, Deborah [autore]
- Lewandowski, Dirk [autore]
- Meier, Andreas [autore]
- Meinhardt, Haike [autore]
- Neher, Günther [autore]
- Neuer, Johannes [autore]
- Preusser, Ivonne [autore]
- Putnings, Markus [autore]
- Rock, Stefan [autore]
- Schade, Frauke [autore, curatore]
- Seeliger, Frank [autore]
- Seidler-de Alwis, Ragna [autore]
- Spree, Ulrike [autore]
- Stang, Richard [autore]
- Stummeyer, Sabine [autore]
- Sünkler, Sebastian [autore]
- Tunger, Dirk [autore]
- Vogel, Ivo [autore]
Series: De Gruyter Praxishandbuch
Material type:  Text; Format:
available online
 ; Audience:
Specialized;
Publisher: Berlin ; Boston : De Gruyter Saur, [2018]Copyright date: ©2019
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Adapting Marketing to Libraries in a Changing and World-wide Environment / Le marketing des bibliothèques à l'heure du changement et de la mondialisation : Papers presented at the 63rd IFLA Conference, Copenhagen, September 1997 / ed. by Réjean Savard. by
- Assigbley, Yawo [autore]
- Glosiene, Audrone [autore]
- Miribel, Marielle de [autore]
- Nelsen, Sissel [autore]
- Orava, Hilkka [autore]
- Renborg, Greta [autore]
- Savard, Réjean [autore, curatore]
- Tovoté, Christina [autore]
- Walsh, Virginia [autore]
- Yuanking, Du [autore]
Series: IFLA Publications ; 89
Edition: Reprint 2013
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : K. G. Saur, [2013]Copyright date: ©1999
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Marketing Library and Information Services II : A Global Outlook / ed. by Dinesh K. Gupta, Christie Koontz, Angels Massisimo. by
- Amaral, Sueli Angelica do [autore]
- Ameen, Kanwal [autore]
- Badra, Lamia [autore]
- Bennett, Charlie [autore]
- Bezerra da Silva, Márcio [autore]
- Blázques, A. Marcos [autore]
- Boutaba, Messaouda [autore]
- Brautigam, Faith [autore]
- Broady-Preston, Judith [autore]
- Castro Barros Correia dos Santos, Sofia Margarida de [autore]
- Collins, Nancy [autore]
- Dorsman, Rosalind [autore]
- Doshi, Ameet [autore]
- Fernández Marcial, Viviana [autore]
- Figueira, Ana [autore]
- Gupta, Dinesh K. [autore, curatore]
- Kaur, Kiran [autore]
- Klauser, Hella [autore]
- Koh, Sharon [autore]
- Koontz, Christie [autore, curatore]
- Lifeng, Han [autore]
- Mahesh, G. [autore]
- Massisimo, Angels [autore, curatore]
- Natal de Oliveira, Vânia [autore]
- Nunes, Carla [autore]
- Oliveira, Nivaldo [autore]
- Ostrzinski, Ulrike [autore]
- Pareek, Sarwesh [autore]
- Pin, Wan Wee [autore]
- Purdie, Jane [autore]
- Raleigh, Denise [autore]
- Recio, J. C. Marcos [autore]
- Roesner, Elke [autore]
- Rowley, Jennifer [autore]
- Schöpfel, Joachim [autore]
- Shu, Fang [autore]
- Silva Araújo, Walqueline da [autore]
- Singh, Rajesh [autore]
- Sousa, Andreia [autore]
- Souza Sette, Ricardo de [autore]
- Temmar, Nadia [autore]
- Tibljas, Verena [autore]
- Tyler, Alyson [autore]
- Yuan, Wang [autore]
- Zhiping, Yang [autore]
Series: IFLA Publications ; 159
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : De Gruyter Saur, [2013]Copyright date: ©2013
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque : Satellite Meeting / Colloque Satellite Québec, August 14-16 Août 2001 / ed. by Réjean Savard. by
- Ashcroft, Linda [autore]
- Badot, Olivier [autore]
- Balagué, Nuria [autore]
- Barnes, Emma [autore]
- Boivin, Richard [autore]
- Bouthillier, France [autore]
- Broady-Preston, Judith [autore]
- Buschman, John [autore]
- Carvalho, Telma de [autore]
- Diop, Amadou [autore]
- Ferreira, Sueli Mara S.P. [autore]
- Gupta, Dinesh K. [autore]
- Jambhekar, Ashok [autore]
- Kanjilal, Uma [autore]
- Koontz, Christie [autore]
- Lepik, Aira [autore]
- Miribel, Marielle de [autore]
- Mittermeyer, Diane [autore]
- Ollendorff, Christine [autore]
- Poissenot, Claude [autore]
- Poulin, Claudette [autore]
- Rouissi, Jalel [autore]
- Ruheni, Daniel N. [autore]
- Savard, Réjean [curatore]
- Schmidt, Janine [autore]
- Smith, Linda C. [autore]
- Vergueiro, Waldomiro [autore]
- Volant, Christiane [autore]
- Warner, Dorothy A. [autore]
- Webber, Sheila [autore]
- Weingand, Dartene E. [autore]
- Wilding, Tom [autore]
Series: IFLA Publications ; 99
Edition: Reprint 2013
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : De Gruyter, [2013]Copyright date: ©2001
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Praxishandbuch Bibliotheks- und Informationsmarketing / hrsg. von Ursula Georgy, Frauke Schade. by
- Alwis, Ragna Seidler-de [autore]
- Becker, Tom [autore]
- Drechsler, Ralf [autore]
- Engelkenmeier, Ute [autore]
- Flicker, Anja [autore]
- Fühles-Ubach, Simone [autore]
- Georgy, Ursula [autore, curatore]
- Göschel, Albrecht [autore]
- Hobohm, Hans-Christoph [autore]
- Jahl, Christian [autore]
- Kaser, Dorothee [autore]
- Keite, Uta [autore]
- Kunst, Hanneke [autore]
- Linde, Frank [autore]
- Lison, Barbara [autore]
- Lux, Claudia [autore]
- Mumenthaler, Rudolf [autore]
- Obst, Oliver [autore]
- Schade, Frauke [autore, curatore]
- Schoof, Nina [autore]
- Stenkhoff, Pit [autore]
- Trapp, Markus [autore]
- Umlauf, Konrad [autore]
- Vatter, André [autore]
- Vonhof, Cornelia [autore]
- Wendel, Eva [autore]
- Woerkom, Isabelle van [autore]
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : De Gruyter Saur, [2012]Copyright date: ©2012
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Marketing Libraries in a Web 2.0 World / ed. by Réjean Savard, Dinesh Gupta. by
- Barros, Moreno [autore]
- Benhaouya, Yamina [autore]
- Bérard, Raymond [autore]
- Corrado, Edward M. [autore]
- Deuff, Olivier Le [autore]
- Diouf, Jean Pierre [autore]
- Dujol, Lionel [autore]
- Gupta, Dinesh [curatore]
- Gupta, Dinesh K. [autore]
- Hinchliffe, Lisa Janicke [autore]
- Koontz, Christie [autore]
- Ku, Li-Ping [autore]
- Leon, Rudy [autore]
- Merčun, Tanja [autore]
- Moulaison, Heather Lea [autore]
- Mumenthaler, Rudolf [autore]
- Samb, Amadou Anta [autore]
- Savard, Réjean [autore, curatore]
- Singh, Rajesh [autore]
- Temmar, Nadia [autore]
- Žumer, Maja [autore]
Series: IFLA Publications ; 145
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : De Gruyter Saur, [2011]Copyright date: ©2011
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Library Management and Marketing in a Multicultural World : Proceedings of the 2006 IFLA Management and Marketing Section's Conference, Shanghai, 16-17 August, 2006 / ed. by James L. Mullins. by
- Arahova, Antonia [autore]
- Chakravarty, Rupak [autore]
- Coltura, Maja [autore]
- Cousins, Jill [autore]
- Devi, Tella Rama [autore]
- Dewey, Barbara I. [autore]
- Ding, Xiaowen [autore]
- Ejaz, Muhammad Anwar [autore]
- Gao, Lily [autore]
- Gental Morral, Maria [autore]
- Ghafoor Ch., Aamir [autore]
- Gupta, Dinesh K. [autore]
- Gálvez, Carmen [autore]
- Kapidakis, Sarantos [autore]
- Karasmanis, Sharon [autore]
- Koren, Marian [autore]
- López-Gijón, Javier [autore]
- Mahajan, Preeti [autore]
- Massísimo, Àngels [autore]
- McLam, Louisa [autore]
- Mu, Cuiying [autore]
- Mullins, James L. [curatore]
- Naqi Khan, Muhammad Kamran [autore]
- Ochôa, Paula [autore]
- Pinto, Leonor Gaspar [autore]
- Pérez-López, Ana [autore]
- Saw, Grace [autore]
- Sen, Bharati [autore]
- Storey, Colin [autore]
- Su, Chang [autore]
- Su, Ronghui [autore]
- To, Teresa [autore]
- Vercruyssen, Bart [autore]
- Wan, Wee Pin [autore]
- Wang, Guizhi [autore]
- Wang, Xuemao [autore]
- Xu, Keqian [autore]
- Yang, Chunhua [autore]
- Yang, Qingming [autore]
- Yu, Fei [autore]
- Zhang, Li [autore]
- Zhang, Tong [autore]
- Zhao, Leon [autore]
Series: IFLA Publications ; 125
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : K. G. Saur, [2008]Copyright date: ©2007
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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Marketing Library and Information Services: International Perspectives / ed. by Dinesh K. Gupta, Christie Koontz, Angels Massisimo, Réjean Savard. by
- Ameen, Kanwal [autore]
- Austen, Gaynor [autore]
- Berry, John W. [autore]
- Brewerton, Antony [autore]
- Bükkei, Melinda [autore]
- Chao, Chen [autore]
- Clubb, Barbara [autore]
- Dempsey, Kathy [autore]
- Dowling, Michael [autore]
- Ewers, Barbara [autore]
- Franganillo, Jorge [autore]
- Ganly, John [autore]
- Glosienë, Audronë [autore]
- Gupta, Dinesh K. [autore, curatore]
- Gómez-Hernández, José-Antonio [autore]
- Hermelbracht, Antonia [autore]
- IFLA [autore]
- Jain, Abhinandan K. [autore]
- Jambhekar, Ashok [autore]
- Jucquois-Delpierre, Monique [autore]
- Király V., István [autore]
- Koontz, Christie [autore, curatore]
- Kunneke, Kathy [autore]
- Lapsley, Andrea [autore]
- Lepik, Aira [autore]
- Mahesh, G. [autore]
- Massisimo, Angels [curatore]
- Massísimo, Àngels [autore]
- Mittermeyer, Diane [autore]
- Mohammed, Muhudien [autore]
- Muet, Florence [autore]
- Nawe, Julita [autore]
- Nilsen, Sissel [autore]
- Pan, J. [autore]
- Pors, Niels Ole [autore]
- Raina, Roshan Lal [autore]
- Rama Rao, T. P. [autore]
- Rama Rao, T.P. [autore]
- Rollo, Pam [autore]
- Sala, Mireia [autore]
- Savard, Réjean [autore, curatore]
- Schmidt, Janine [autore]
- Senst, Erik [autore]
- Singh, Rajesh [autore]
- Smith, Linda [autore]
- Tanui, Tirong Arap [autore]
- Tibljas, Verena [autore]
- Webber, Sheila [autore]
- Winston, Mark [autore]
- do Amaral, Sueli Angelica [autore]
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : K. G. Saur, [2006]Copyright date: ©2006
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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e-Learning for Management and Marketing in Libraries : Papers presented at the IFLA Satellite Meeting, Section Management & Marketing; Management & Marketing Section, Geneva, Switzerland, July 28-30, 2003 / ed. by Daisy McAdam. by
- Ben Romdhane, Mohamed [autore]
- Besner, Claude [autore]
- C Wilson, Myoung [autore]
- Diarra, Mamadou [autore]
- Ellison, John [autore]
- Follet, Marianne [autore]
- Ghosh, S.B. [autore]
- Khenoune, Françoise [autore]
- Laredo, Dominique [autore]
- Maurer, Isabelle [autore]
- McAdam, Daisy [autore, curatore]
- Muet, Florence [autore]
- Nicholson, Ailsa [autore]
- Ouerfelli, Tarek [autore]
- Peyrelong, Marie-France [autore]
- Piponnier, Anne [autore]
- Salaün, Jean-Michel [autore]
- Savard, Réjean [autore]
- Sicotte, Hélène [autore]
Series: IFLA Publications ; 115
Material type: Text; Format:
available online
; Audience:
Specialized;
Publisher: Berlin ; Boston : K. G. Saur, [2006]Copyright date: ©2005
Availability: Items available for reference: Biblioteca "Angelicum" Pont. Univ. S.Tommaso d'Aquino: Not for loan (1)Call number: online - DeGruyter.
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