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001 201425
003 IT-RoAPU
005 20231211163305.0
006 m|||||o||d||||||||
007 cr || ||||||||
008 231101t20132013nyu fo d z eng d
020 _a9780814771891
_qprint
020 _a9780814771907
_qPDF
024 7 _a10.18574/nyu/9780814771891.001.0001
_2doi
035 _a(DE-B1597)9780814771907
035 _a(DE-B1597)547708
035 _a(OCoLC)843882907
040 _aDE-B1597
_beng
_cDE-B1597
_erda
050 4 _aPN1993.5.I8
_bP86 2016
072 7 _aSOC031000
_2bisacsh
082 0 4 _a791.430954
_223
084 _aonline - DeGruyter
100 1 _aPunathambekar, Aswin
_eautore
245 1 0 _aFrom Bombay to Bollywood :
_bThe Making of a Global Media Industry /
_cAswin Punathambekar.
264 1 _aNew York, NY :
_bNew York University Press,
_c[2013]
264 4 _c©2013
300 _a1 online resource :
_b28 black and white illustrations
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 0 _aPostmillennial Pop ;
_v5
506 0 _arestricted access
_uhttp://purl.org/coar/access_right/c_16ec
_fonline access with authorization
_2star
520 _aFrom Bombay to Bollywood analyzes the transformation of the national film industry in Bombay into a transnational and multi-media cultural enterprise, which has come to be known as Bollywood. Combining ethnographic, institutional, and textual analyses, Aswin Punathambekar explores how relations between state institutions, the Indian diaspora, circuits of capital, and new media technologies and industries have reconfigured the Bombay-based industry's geographic reach. Providing in-depth accounts of the workings of media companies and media professionals, Punathambekar has produced a timely analysis of how a media industry in the postcolonial world has come to claim the global as its scale of operations. Based on extensive field research in India and the U.S., this book offers empirically-rich and theoretically-informed analyses of how the imaginations and practices of industry professionals give shape to the media worlds we inhabit and engage with. Moving beyond a focus on a single medium, Punathambekar develops a comparative and integrated approach that examines four different but interrelated media industries--film, television, marketing, and digital media. Offering a path-breaking account of media convergence in a non-Western context, Punathambekar's transnational approach to understanding the formation of Bollywood is an innovative intervention into current debates on media industries, production cultures, and cultural globalization.
538 _aMode of access: Internet via World Wide Web.
546 _aIn English.
588 0 _aDescription based on online resource; title from PDF title page (publisher's Web site, viewed 01. Nov 2023)
650 0 _aMotion picture industry
_zIndia.
650 0 _aMotion pictures
_zIndia.
650 7 _aSOCIAL SCIENCE / Discrimination & Race Relations.
_2bisacsh
850 _aIT-RoAPU
856 4 0 _uhttps://www.degruyter.com/isbn/9780814771907
856 4 2 _3Cover
_uhttps://www.degruyter.com/document/cover/isbn/9780814771907/original
942 _cEB
999 _c201425
_d201425